BE'N GREEN - Articles

I’m Cindy. Ten years ago, I chose to leave a job that no longer resembled me. I had exhausted myself in seeking meaning in a world that kept me away. So I decided to change course, to follow this little inner voice that murmured me to live differently: more simply, healthier, more in line with my deep values. From this quest was born a true inner journey, a path towards naturalness and respect for the Living. Having become a saleswoman in an organic grocery store, while passing through a stopover in an animal shelter, I came across two aromatherapy enthusiasts on the road with whom I gradually shaped my dream. I wanted a natural, minimalist, vegan, eco-friendly and local cosmetic to enhance beauty in health and without harm. Then one day, a client was surprised by my passion for Disney and my collections of plush toys. As if commitment and lightness could not coexist. It was at that precise moment that I understood that my balance was between authenticity and responsibility, and I created a brand in my image, with a touch of madness, but aligned. Because one can take care of their well-being, while preserving others and the planet without denying oneself. Concretely, these are pure and effective ingredients, worked with requirement and kindness, for a conscious, free and living care. Safe and sensory formulas, where each texture touches, each fragrance awakens, each gesture becomes a moment of reconnection, a stopover towards the encounter with Oneself. With BE'N GREEN, I invite you, not to reach an ideal, but rather to embark on a journey towards your true beauty, free and conscious, a moment of escape that does good to the body and mind, in order to make you live a unique sensory experience where nature, pleasure and conscience become one. I promise you a gentle balance between 'Be Yourself' and 'Green the World'. Welcome to my world 🦋